There is nothing like the saturated hue of purple, it’s so luxurious.

Did you know that it wasn’t always available to the masses? Previous to the 1850’s, naturally sourced purple dye was worth it’s weight in gold. Being this expensive, it was really only accessible to the wealthy aristocrats and royals.

But then, in 1856 while searching for a cure for malaria, chemist William H. Perkin discovered a way to produce the colour synthetically. *TA-DAAA*→purple for the people!

And according to Lorde, we may never be royals, but at least we can dress like them!